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Media Masterclass on sustainability in fashion at Business of Fashion, London


Global Fashion Agenda (GFA) will host a media masterclass at Business of Fashion in London on 19 February 2020.

Fashion sustainability is complex and reporting about it even more so. By hosting Media Masterclasses in partnership with leading publishing houses, GFA brings together journalists from multiple publications in their own workplace to attend an enlightening seminar, where we demystify, break down and explain the concept of fashion sustainability.

At the Media Masterclass we deep dive into GFA’s publications, CEO Agenda and Pulse of the Fashion Industry, and discuss what it takes from the media and brands to establish a more constructive dialogue about sustainability.  

Introduction and welcome from Eva Kruse, CEO & President of Global Fashion Agenda.

“Demystifying Sustainability & Taking the Pulse on Where the Industry Stands Today”
Morten Lehmann, Chief Sustainability Officer of Global Fashion Agenda.

“What it Takes for the Media and Brands to Establish a More Constructive Dialogue About Sustainability” Panel discussion with Hana Kajimura, Sustainability Lead of All Birds; Daniella Vega, Group Director of Sustainability of Selfridges Group; Hendrik Alpen, Sustainability Manager of H&M Group; Sarah Kent, Senior Sustainability Correspondent of Business of Fashion; moderated by Dana Schou, Communications Director of Global Fashion Agenda. 

Closing remarks by Eva Kruse, CEO & President of Global Fashion Agenda.

What: Media masterclass on sustainability in fashion 
When: 19 February
Where: Business of Fashion, London
RSVP: By invitation only